Link building to build your email list
How is it possible to use link building to grow your email list? This is one of the best secrets that Internet Marketeers have kept quiet. The tactic is so easy its either going to make me look like a genius or like a complete idiot… you decide, lol.
Most people have a small section on their website that allows users to subscribe to your newsletter, if you don’t have this get it IMMEDIATELY!!! this is very important. But that’s where most people stop. You should also create a page that is completely focused on this email list allowing visitors to sign up to your email list / newsletter. Make sure this page has a lot of great content on it for search engine value. The the goal is to make sure you are linking to that exact page, start by in-site linking (make sure you have links throughout your website that are linking to it). Then find other sites that will link to you (I have a list of 8 places to find links below), and market this page specifically to people who are looking to be added to your newsletter, or a newsletter with your topic.
The 5 Steps to building your email list through link building:
- Allow users to sign up for a newsletter or to join your email list (this should be on every page)
- Create an email subscription page
- Make sure you are linking to your email subscription page from every page on your site (try putting it in the header, side navigation, or footer)
- Add several paragraphs of GREAT content on this email subscription page.
- Start link building: Link to this page from other websites.. some of the easiest ways to do this are listed below…
8 easy ways to build links to you email subscription page:
- Add you website URL to your email signature
- Post comments on blogs (not SPAM – make sure it is a quality blog comment)
- Post to relevant and high traffic forums (make sure its quality not SPAM)
- Compliment other websites, and send an email to the webmaster of the site you are complimenting, and ask for a link back to that page
- Give testimonials, give your testimonial to websites with the condition that they post your link (remember this is an endorsement, so don’t endorse a product, service, company, or website that you do not believe in)
- Link Exchanges are a great way to get quick momentum with the search engines
- Submit an original article to the main article directories
- Submit your website to the leading Website Directories
